Auto Collections helps your sponsorship team automate analysis so they can save time building, tracking, and reporting on sponsor campaigns.
An analysis of the new NFL seat tarps and recommendations for how teams can increase sponsor exposure.
Pro League now using GumGum Sports for sponsorship analysis on social media to stimulate growth across all league and Jupiler Pro League club assets.
Let's dive into some of the ways brands can use their own sponsorship data to make smart near real-time decisions across their portfolio of partners.
Emerging technology has helped make sponsorship data more readily available than ever. Instead of sitting on the sidelines, today’s marketers can make smart decisions in real-time to increase ...
GumGum Sports' ranking of six new sponsor placements that drove significant value for sponsors during the NBA tip-off in the Orlando Bubble.
White space has to do with unused areas in a sports arena, on an athlete’s jersey or on a team’s social media accounts that could be used to place sponsor branding to catch the attention of sports ...
Six ways teams can maximize sponsorship value in a fanless environment, based on an analysis of the English Premier League's return to play.
A cross section of industry leaders share ideas, best practices and how they are each approaching partnerships for the balance of 2020.
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