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Former Head of Sponsorship at Marathonbet, gives his take on COVID-19, the need for sponsorship analytics and why our thirst for sports is 24/7/365.
Curious about Twitch but unsure of where to start? Our esports team recommends the following 6 methods for effective sponsorship.
Today, thanks to advances such as computer vision, teams, GMs and coaches can gain a predictive and competitive edge by using new ways to capture data
Industry leaders from US Olympic and Paralympic Properties, Citi, Horizon Media and Scout Sports and Entertainment discuss the latest trends and how they envision sponsorship changing in the next ...
Augmented Reality doesn’t just make sports more interesting to watch. AR experiences create new opportunities for media brands and a new frontier for advertising and sponsorships.
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